At Range Exchange, it’s all about the product. The firm sell reconditioned range cookers from top brands, and came to us wanting a new look and feel for their website that would showcase the products effectively, give customers confidence in the company, and lead people to make contact.
We’d helped Range Exchange move online for the first time some years ago, so it was great to get involved with the update. For the new edition of the site we developed a simple yet sophisticated grey and white colour palette that shows product images to full advantage. Alongside this, we created an easy-to-use site navigation that takes people quickly to products of interest. The new site is fuss-free, inspires confidence, and, most importantly, leads customers seamlessly through the information-gathering stage towards making an enquiry about a product.
The site is easy for the Range Exchange team to keep up to date, too – vital in view of their ever-changing product range. Check out the site here.